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AI visibility check

Does AI recommend ADT?

adt.com in home security systems: how often Gemini, Google AI Overviews and ChatGPT name it next to Ring, its top competitor, which sites the answers cite, and whether AI crawlers can read the site.

From the AI Citation Index, Week 41200 buyer questions, asked every week Methodology

31%

of AI answers name ADT

Ring: 48%. Rank 3 of 57 brands tracked.

ADT vs Ring, engine by engine

Named most by Google AI Overviews (34%), least by ChatGPT (27%). The grey tick is the typical (median) brand of the category.

Gemini
31%
54%
Rank 4 · Avg position 1.8
Google AI Overviews
34%
45%
Rank 3 · Avg position 2.0
ChatGPT
27%
45%
Rank 3 · Avg position 2.1

Questions where Ring is named and ADT is not

  • “Which alarm system can I set up in an afternoon without drilling?”
  • “What is the best self monitored security system?”

58 more questions like these in this check. The snapshot finds them all for ADT against up to 5 competitors, on 50 buyer questions asked 3 times in each engine, with the sites to get listed on and 5 fixes.

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Is ADT named, and where?

  • Yes. ADT is named in 31% of the answers across Gemini, Google AI Overviews and ChatGPT.
  • It ranks 3 of 57 brands we track in home security systems.
  • In list answers it shows up at position 1.8 on average in Gemini (1 = first).
  • Its own site, adt.com, is the 7th most cited site in the category.

The category baseline

From the AI Citation Index (57 brands tracked in home security systems, Week 41).

1%

The typical brand

48%

The category leader

31%

ADT, above typical

See the full home security index · ADT's weekly trend

The sites the answers cite

The sites cited most in AI answers about home security systems, all engines. Being listed, reviewed or discussed on these is the shortest path into the answers.

  1. security.org6.8% of citations
  2. safehome.org5.5% of citations
  3. youtube.com4.7% of citations
  4. goabode.com2.9% of citations
  5. reddit.com2.5% of citations
  6. safewise.com2.3% of citations
  7. adt.com2.2% of citations

Can AI crawlers read adt.com?

Not fully. The fixes below are listed most important first. Checked Nov 2, 2026.

CrawlerWhat it feedsrobots.txt
OAI-SearchBotChatGPT search, the pages it cites Allowed
GPTBotOpenAI model training only Allowed
GooglebotGoogle Search and Google AI Overviews Allowed
Google-ExtendedGemini answers and training Allowed
ClaudeBotClaude Allowed
FirewallAkamai in front of the site Blocks AI crawlers
Text without JavaScript1514 words in the raw homepage HTML Readable

The site has no robots.txt, so every crawler is allowed.

  1. Akamai blocks AI crawlersYour homepage answered our AI crawler request with a 403 or a challenge page, while a browser got the page. Allow verified AI crawlers in your firewall or bot protection settings.

What next

Get the full snapshot report

ADT against up to 5 competitors on many more buyer questions: where you are missing, the sites to get listed on, and 5 fixes. A PDF in 48 hours.

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Numbers come straight from the answers we collected; we do not edit them for any brand. We publish counts and the sites cited, never the answers themselves. ADT team? If something looks wrong, tell us.

We make every effort to find high-quality data sources, but this data comes from AI engine answers collected from the open web and we cannot guarantee its accuracy, completeness or reliability. Use it at your own risk.