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Which help desk software brands AI answers recommend

Every week we ask 200 buyer questions, the way people really ask them, and count which brands the answers name and which sites they cite.

Curated by , co-founder of Ujeebu Published Editorial standards
Week
Week 41, Oct 5-11, 2026 Latest
Updated
Engines
3 of 3 published
Market
Global, asked from the US
Methodology

Named most often

Zendesk

in 58% of answers across the published engines

Biggest move this week

Salesforce Service Cloud+5 pts

on ChatGPT, 8% to 13% of answers

Top 10 brands, all engines

Share of answers that name the brand, across ChatGPT, Gemini, Google AI Overviews. The small figure is the change in points vs the previous week.

  1. 1 Zendesk 58%+3 points vs last week
  2. 2 Freshdesk 42%+1 points vs last week
  3. 3 Intercom 36%+1 points vs last week
  4. 4 Help Scout 28%0 points vs last week
  5. 5 Gorgias 20%0 points vs last week
  6. 6 Zoho Desk 18%+2 points vs last week
  7. 7 HubSpot Service Hub 13%0 points vs last week
  8. 8 Front 12%+1 points vs last week
  9. 9 Tidio 11%0 points vs last week
  10. 10 Jira Service Management 11%0 points vs last week
Embed 
<iframe src="https://ujeebu.com/ai-index/help-desk/embed/overall" width="100%" height="520" style="border:0" loading="lazy" title="Top help desk software brands in AI answers"></iframe>
<p style="font-size:12px">Chart: <a href="https://ujeebu.com/ai-index/help-desk?utm_source=embed&amp;utm_medium=referral&amp;utm_campaign=ai-index&amp;utm_content=embed-attribution">Top help desk software brands in AI answers, Ujeebu AI Citation Index</a> (CC BY 4.0). Powered by <a href="https://ujeebu.com/?utm_source=embed&amp;utm_medium=referral&amp;utm_campaign=ai-index&amp;utm_content=powered-by">Ujeebu</a></p>

Chart by Ujeebu, licensed CC BY 4.0: free to reuse with the credit Source: Ujeebu, "Top help desk software brands in AI answers, Ujeebu AI Citation Index", https://ujeebu.com/ai-index/help-desk (CC BY 4.0). How to reuse

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AI visibility, brand by brand

Each brand next to its top competitor, engine by engine, the sites the answers cite, and whether AI crawlers can read its site.

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Top 10 by engine

Each engine answers differently. The bar is the share of that engine's answers naming the brand; the thin line is the likely range (95%): ask the same questions again and the number would probably land inside it.

Gemini

596 answers, 99% of prompts collected

  1. 1 Zendesk 60%+3 points vs last week Likely range 56% to 64%
  2. 2 Freshdesk 45%−1 points vs last week Likely range 42% to 49%
  3. 3 Intercom 37%+2 points vs last week Likely range 33% to 41%
  4. 4 Help Scout 31%−2 points vs last week Likely range 27% to 35%
  5. 5 Gorgias 20%−2 points vs last week Likely range 17% to 24%
  6. 6 Zoho Desk 18%+1 points vs last week Likely range 16% to 22%
  7. 7 HubSpot Service Hub 16%+1 points vs last week Likely range 13% to 19%
  8. 8 Front 15%+2 points vs last week Likely range 12% to 18%
  9. 9 Tidio 12%−1 points vs last week Likely range 10% to 15%
  10. 10 Jira Service Management 11%+3 points vs last week Likely range 8% to 13%
Full table
Gemini, Global, Week 41, Oct 5-11, 2026
BrandNamed inRangeAvg positionShare of voicevs last week
Zendesk 357 / 596 (60%) 56%-64% 2.3 14.5% +3 pts
Freshdesk 271 / 596 (45%) 42%-49% 2.4 11.0% −1 pts
Intercom 218 / 596 (37%) 33%-41% 2.3 8.9% +2 pts
Help Scout 185 / 596 (31%) 27%-35% 2.5 7.5% −2 pts
Gorgias 120 / 596 (20%) 17%-24% 2.2 4.9% −2 pts
Zoho Desk 110 / 596 (18%) 16%-22% 2.8 4.5% +1 pts
HubSpot Service Hub 94 / 596 (16%) 13%-19% 2.8 3.8% +1 pts
Front 88 / 596 (15%) 12%-18% 3.1 3.6% +2 pts
Tidio 74 / 596 (12%) 10%-15% 2.3 3.0% −1 pts
Jira Service Management 63 / 596 (11%) 8%-13% 2.3 2.6% +3 pts
Embed 
<iframe src="https://ujeebu.com/ai-index/help-desk/embed/gemini" width="100%" height="520" style="border:0" loading="lazy" title="Top help desk software brands on Gemini"></iframe>
<p style="font-size:12px">Chart: <a href="https://ujeebu.com/ai-index/help-desk?utm_source=embed&amp;utm_medium=referral&amp;utm_campaign=ai-index&amp;utm_content=embed-attribution">Top help desk software brands on Gemini, Ujeebu AI Citation Index</a> (CC BY 4.0). Powered by <a href="https://ujeebu.com/?utm_source=embed&amp;utm_medium=referral&amp;utm_campaign=ai-index&amp;utm_content=powered-by">Ujeebu</a></p>

Google AI Overviews

578 answers, 100% of prompts collected. Google AI Overviews appeared on 96% of searches

  1. 1 Zendesk 54%+3 points vs last week Likely range 50% to 58%
  2. 2 Freshdesk 40%+2 points vs last week Likely range 36% to 44%
  3. 3 Intercom 28%+1 points vs last week Likely range 25% to 32%
  4. 4 Help Scout 22%+2 points vs last week Likely range 19% to 26%
  5. 5 Zoho Desk 22%+2 points vs last week Likely range 18% to 25%
  6. 6 Gorgias 16%+3 points vs last week Likely range 14% to 20%
  7. 7 HubSpot Service Hub 14%+1 points vs last week Likely range 11% to 17%
  8. 8 Tidio 10%0 points vs last week Likely range 8% to 13%
  9. 9 Front 10%−1 points vs last week Likely range 8% to 13%
  10. 10 Jira Service Management 9%−2 points vs last week Likely range 7% to 12%
Full table
Google AI Overviews, Global, Week 41, Oct 5-11, 2026
BrandNamed inRangeAvg positionShare of voicevs last week
Zendesk 312 / 578 (54%) 50%-58% 2.5 14.3% +3 pts
Freshdesk 230 / 578 (40%) 36%-44% 2.6 10.6% +2 pts
Intercom 164 / 578 (28%) 25%-32% 2.4 7.5% +1 pts
Help Scout 128 / 578 (22%) 19%-26% 2.5 5.9% +2 pts
Zoho Desk 125 / 578 (22%) 18%-25% 2.9 5.7% +2 pts
Gorgias 95 / 578 (16%) 14%-20% 2.2 4.4% +3 pts
HubSpot Service Hub 80 / 578 (14%) 11%-17% 3.2 3.7% +1 pts
Tidio 60 / 578 (10%) 8%-13% 3.0 2.8% 0 pts
Front 57 / 578 (10%) 8%-13% 3.1 2.6% −1 pts
Jira Service Management 52 / 578 (9%) 7%-12% 2.6 2.4% −2 pts
Embed 
<iframe src="https://ujeebu.com/ai-index/help-desk/embed/google_aio" width="100%" height="520" style="border:0" loading="lazy" title="Top help desk software brands on Google AI Overviews"></iframe>
<p style="font-size:12px">Chart: <a href="https://ujeebu.com/ai-index/help-desk?utm_source=embed&amp;utm_medium=referral&amp;utm_campaign=ai-index&amp;utm_content=embed-attribution">Top help desk software brands on Google AI Overviews, Ujeebu AI Citation Index</a> (CC BY 4.0). Powered by <a href="https://ujeebu.com/?utm_source=embed&amp;utm_medium=referral&amp;utm_campaign=ai-index&amp;utm_content=powered-by">Ujeebu</a></p>

ChatGPT (search)

600 answers, 100% of prompts collected

  1. 1 Zendesk 61%+4 points vs last week Likely range 57% to 65%
  2. 2 Intercom 43%−1 points vs last week Likely range 39% to 47%
  3. 3 Freshdesk 39%+1 points vs last week Likely range 36% to 43%
  4. 4 Help Scout 31%−1 points vs last week Likely range 28% to 35%
  5. 5 Gorgias 23%−1 points vs last week Likely range 20% to 27%
  6. 6 Zoho Desk 15%+3 points vs last week Likely range 12% to 18%
  7. 7 Jira Service Management 14%+1 points vs last week Likely range 11% to 16%
  8. 8 Salesforce Service Cloud 13%+5 points vs last week Likely range 10% to 16%
  9. 9 Front 13%+2 points vs last week Likely range 10% to 15%
  10. 10 Tidio 11%+1 points vs last week Likely range 8% to 13%
Full table
ChatGPT (search), Global, Week 41, Oct 5-11, 2026
BrandNamed inRangeAvg positionShare of voicevs last week
Zendesk 364 / 600 (61%) 57%-65% 2.9 15.1% +4 pts
Intercom 255 / 600 (43%) 39%-47% 2.7 10.6% −1 pts
Freshdesk 236 / 600 (39%) 36%-43% 3.0 9.8% +1 pts
Help Scout 187 / 600 (31%) 28%-35% 2.7 7.8% −1 pts
Gorgias 140 / 600 (23%) 20%-27% 3.1 5.8% −1 pts
Zoho Desk 88 / 600 (15%) 12%-18% 3.2 3.7% +3 pts
Jira Service Management 81 / 600 (14%) 11%-16% 3.1 3.4% +1 pts
Salesforce Service Cloud 77 / 600 (13%) 10%-16% 3.4 3.2% +5 pts
Front 75 / 600 (13%) 10%-15% 3.8 3.1% +2 pts
Tidio 63 / 600 (11%) 8%-13% 2.6 2.6% +1 pts
Embed 
<iframe src="https://ujeebu.com/ai-index/help-desk/embed/chatgpt" width="100%" height="520" style="border:0" loading="lazy" title="Top help desk software brands on ChatGPT (search)"></iframe>
<p style="font-size:12px">Chart: <a href="https://ujeebu.com/ai-index/help-desk?utm_source=embed&amp;utm_medium=referral&amp;utm_campaign=ai-index&amp;utm_content=embed-attribution">Top help desk software brands on ChatGPT (search), Ujeebu AI Citation Index</a> (CC BY 4.0). Powered by <a href="https://ujeebu.com/?utm_source=embed&amp;utm_medium=referral&amp;utm_campaign=ai-index&amp;utm_content=powered-by">Ujeebu</a></p>

Which sites AI trusts

The 10 domains cited most often as sources in these answers, as a share of all citations. Brands rarely win on their own site: the answers lean on review sites, forums and media.

  1. 1 openai.com Other 6.4%
  2. 2 google.com Other 4.2%
  3. 3 zendesk.com Brand site 4.1%
  4. 4 intercom.com Brand site 2.9%
  5. 5 youtube.com Video and other 2.5%
  6. 6 googleusercontent.com Other 2.3%
  7. 7 reddit.com Forum 2.2%
  8. 8 getmacha.com Other 2.0%
  9. 9 gorgias.com Brand site 1.7%
  10. 10 freshworks.com Brand site 1.6%
By engine
DomainType ChatGPTGeminiGoogle AI Overviews
openai.comOther 19.3%n/a0.0%
google.comOther 12.2%0.1%0.2%
zendesk.comBrand site 7.5%2.0%2.9%
intercom.comBrand site 6.6%1.2%1.0%
youtube.comVideo and other n/a0.2%7.2%
googleusercontent.comOther n/a6.9%n/a
reddit.comForum n/a1.3%5.4%
getmacha.comOther 1.5%2.6%2.0%
gorgias.comBrand site 3.5%0.7%0.9%
freshworks.comBrand site 3.3%0.8%0.6%
Embed 
<iframe src="https://ujeebu.com/ai-index/help-desk/embed/domains" width="100%" height="520" style="border:0" loading="lazy" title="Sites AI cites for help desk software"></iframe>
<p style="font-size:12px">Chart: <a href="https://ujeebu.com/ai-index/help-desk?utm_source=embed&amp;utm_medium=referral&amp;utm_campaign=ai-index&amp;utm_content=embed-attribution">Sites AI cites for help desk software, Ujeebu AI Citation Index</a> (CC BY 4.0). Powered by <a href="https://ujeebu.com/?utm_source=embed&amp;utm_medium=referral&amp;utm_campaign=ai-index&amp;utm_content=powered-by">Ujeebu</a></p>

Chart by Ujeebu, licensed CC BY 4.0: free to reuse with the credit Source: Ujeebu, "Sites AI cites for help desk software, Ujeebu AI Citation Index", https://ujeebu.com/ai-index/help-desk (CC BY 4.0). How to reuse

Weekly movers

The largest changes vs the previous week, from last week's share (hollow dot) to this week's. One week can be noise: a move is clear only when this week's range and last week's do not overlap.

All weekly notes
  • Salesforce Service Cloud on ChatGPT +5 pts 8% to 13% of answers. Within the likely range, so watch next week.
  • Zendesk on ChatGPT +4 pts 57% to 61% of answers. Within the likely range, so watch next week.
  • Zendesk on Google AI Overviews +3 pts 51% to 54% of answers. Within the likely range, so watch next week.
  • Salesforce Service Cloud on Google AI Overviews +3 pts 5% to 8% of answers. Within the likely range, so watch next week.
  • Zendesk on Gemini +3 pts 57% to 60% of answers. Within the likely range, so watch next week.
  • Zoho Desk on ChatGPT +3 pts 12% to 15% of answers. Within the likely range, so watch next week.

About this week's data

Prompts
200: 80 recommendation, 50 problem-led, 40 comparison, 30 price
Market
Global: the questions are not specific to one country; asked in US English from the US. Asked 3 times this week on each engine.
Collected
Oct 5, 2026 to Oct 9, 2026
Checked by hand
15 answers, 3 with errors

Brand names are reported as they appear in answers. How we collect and count: methodology. Spotted an error? Tell us. Data licensed CC BY 4.0.

We make every effort to find high-quality data sources, but this data comes from AI engine answers collected from the open web and we cannot guarantee its accuracy, completeness or reliability. Use it at your own risk.

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