Weekly movers: cruise lines
Every week, a short note on which brands gained or lost ground in AI answers, and the sources behind the change.
Notes
The first note comes with the second published week.
Movers in Week 41
Change in the share of answers naming each brand, from last week (hollow dot) to this week.
- Norwegian Cruise Line on Gemini +6 pts 30% to 36% of answers. Within the likely range, so watch next week.
- MSC Cruises on Google AI Overviews +5 pts 17% to 22% of answers. Within the likely range, so watch next week.
- Carnival Cruise Line on Gemini +4 pts 34% to 37% of answers. Within the likely range, so watch next week.
- Disney Cruise Line on Google AI Overviews +4 pts 16% to 20% of answers. Within the likely range, so watch next week.
- Seabourn on ChatGPT −4 pts 17% to 13% of answers. Within the likely range, so watch next week.
- Silversea Cruises on Google AI Overviews +4 pts 15% to 19% of answers. Within the likely range, so watch next week.
- Princess Cruises on Gemini +3 pts 26% to 29% of answers. Within the likely range, so watch next week.
- Hurtigruten on Gemini −3 pts 6% to 3% of answers. Within the likely range, so watch next week.
- Holland America Line on Gemini +3 pts 19% to 22% of answers. Within the likely range, so watch next week.
- Disney Cruise Line on Gemini +3 pts 17% to 20% of answers. Within the likely range, so watch next week.
Does AI recommend your brand?
Free check: how often ChatGPT, Gemini and Google AI Overviews name your brand next to your top competitor, and whether AI crawlers can read your site. Instant for brands in the Index.