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Does AI recommend Zwift?

How often AI answers name Zwift when buyers ask about home gym equipment, engine by engine, and which sites those answers cite.

Week 41, Oct 5-11, 2026Updated Oct 9, 2026Methodology

7%

of answers name Zwift, all engines

Rank 10 of 64 brands tracked.

Engine by engine

Strongest on Gemini (9%), weakest on ChatGPT (4%). Avg position is where the brand appears in list-style answers (1 = first).

Gemini 9% Rank 8 of 64Range 7%-11%Avg position 1.5
Google AI Overviews 9% Rank 9 of 64Range 7%-11%Avg position 3.3
ChatGPT (search) 4% Rank 19 of 64Range 3%-6%Avg position 3.0

Last 1 weeks

Share of answers naming Zwift. Point at a grey line to pick out one engine. A missing point means that engine was not published that week.

0% 5% 10% 15% 20% W41 ChatGPT, Week 41: 4% ChatGPT 4% Google AI Overviews, Week 41: 9% Google AI Overviews 9% Gemini, Week 41: 9% Gemini 9% All engines, Week 41: 7% All engines 7% 0% 5% 10% 15% 20% W41 ChatGPT, Week 41: 4% ChatGPT 4% Google AI Overviews, Week 41: 9% Google AIOverviews 9% Gemini, Week 41: 9% Gemini 9% All engines, Week 41: 7% All engines7%
Show the numbers
WeekAll enginesGeminiGoogle AI OverviewsChatGPT
Week 417%9%9%4%

The detail behind the numbers

The prompts where competitors are named and Zwift is not, and the sources it is missing from, come with the free check and the snapshot.

Where is Zwift missing?Get the prompts and sources for your brand, free.

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Numbers come straight from the weekly data; we do not edit them for any brand. Zwift team? If something looks wrong, request a correction and we will check the answers and reply within 2 business days. Back to the home gym equipment index.

We make every effort to find high-quality data sources, but this data comes from AI engine answers collected from the open web and we cannot guarantee its accuracy, completeness or reliability. Use it at your own risk.

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