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Does AI recommend The Hartford?

How often AI answers name The Hartford when buyers in the US ask about small business insurance, engine by engine, and which sites those answers cite. US market

Week 41, Oct 5-11, 2026Updated Oct 10, 2026Methodology

39%

of answers name The Hartford, all engines

Rank 1 of 60 brands tracked.

Engine by engine

Strongest on Google AI Overviews (45%), weakest on ChatGPT (34%). Avg position is where the brand appears in list-style answers (1 = first).

Gemini 40% Rank 1 of 60Range 36%-44%Avg position 1.8
Google AI Overviews 45% Rank 1 of 60Range 41%-49%Avg position 2.1
ChatGPT (search) 34% Rank 1 of 60Range 30%-37%Avg position 2.0

Last 1 weeks

Share of answers naming The Hartford. Point at a grey line to pick out one engine. A missing point means that engine was not published that week.

30% 35% 40% 45% 50% W41 ChatGPT, Week 41: 34% ChatGPT 34% Google AI Overviews, Week 41: 45% Google AI Overviews 45% Gemini, Week 41: 40% Gemini 40% All engines, Week 41: 39% All engines 39% 30% 35% 40% 45% 50% W41 ChatGPT, Week 41: 34% ChatGPT 34% Google AI Overviews, Week 41: 45% Google AIOverviews 45% Gemini, Week 41: 40% Gemini 40% All engines, Week 41: 39% All engines39%
Show the numbers
WeekAll enginesGeminiGoogle AI OverviewsChatGPT
Week 4139%40%45%34%

The detail behind the numbers

The prompts where competitors are named and The Hartford is not, and the sources it is missing from, come with the free check and the snapshot.

Where is The Hartford missing?Get the prompts and sources for your brand, free.

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Numbers come straight from the weekly data; we do not edit them for any brand. The Hartford team? If something looks wrong, request a correction and we will check the answers and reply within 2 business days. Back to the small business insurance index.

We make every effort to find high-quality data sources, but this data comes from AI engine answers collected from the open web and we cannot guarantee its accuracy, completeness or reliability. Use it at your own risk.

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