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Which test prep brands AI answers recommend

Every week we ask 200 buyer questions, the way people really ask them, and count which brands the answers name and which sites they cite.

Week 41, Oct 5-11, 2026 (latest) Updated 3 of 3 engines published US market Asked from the US Methodology

Named most often

Kaplan

in 44% of answers across the published engines

Site AI cites most

youtube.com

8.5% of all citations, a video and other

Top 10 brands, all engines

Share of answers that name the brand, across ChatGPT, Gemini, Google AI Overviews. The small figure is the change in points vs the previous week.

  1. 1 Kaplan 44%
  2. 2 The Princeton Review 34%
  3. 3 Khan Academy 27%
  4. 4 UWorld 26%
  5. 5 Magoosh 26%
  6. 6 Blueprint 18%
  7. 7 7Sage 12%
  8. 8 PrepScholar 11%
  9. 9 Themis 10%
  10. 10 Manhattan Prep 10%
Embed 
<iframe src="https://ujeebu.com/ai-index/test-prep/embed/overall" width="100%" height="520" style="border:0" loading="lazy" title="Top test prep brands in AI answers in the US"></iframe>
<p style="font-size:12px">Chart: <a href="https://ujeebu.com/ai-index/test-prep?utm_source=embed&amp;utm_medium=referral&amp;utm_campaign=ai-index&amp;utm_content=embed-attribution">Top test prep brands in AI answers in the US, Ujeebu AI Citation Index</a> (CC BY 4.0). Powered by <a href="https://ujeebu.com/?utm_source=embed&amp;utm_medium=referral&amp;utm_campaign=ai-index&amp;utm_content=powered-by">Ujeebu</a></p>

Top 10 by engine

Each engine answers differently. The bar is the share of that engine's answers naming the brand; the thin line is the likely range (95%): ask the same questions again and the number would probably land inside it.

Gemini

398 answers, 100% of prompts collected

  1. 1 Kaplan 48% Likely range 43% to 53%
  2. 2 The Princeton Review 40% Likely range 35% to 45%
  3. 3 UWorld 34% Likely range 29% to 38%
  4. 4 Khan Academy 31% Likely range 26% to 35%
  5. 5 Magoosh 28% Likely range 24% to 33%
  6. 6 Blueprint 19% Likely range 16% to 23%
  7. 7 7Sage 14% Likely range 11% to 18%
  8. 8 Themis 13% Likely range 10% to 17%
  9. 9 Manhattan Prep 11% Likely range 8% to 15%
  10. 10 PrepScholar 10% Likely range 7% to 13%
Full table
Gemini, US market, Week 41, Oct 5-11, 2026
BrandNamed inRangeAvg positionShare of voicevs last week
Kaplan 192 / 398 (48%) 43%-53% 2.4 15.0% n/a
The Princeton Review 159 / 398 (40%) 35%-45% 2.4 12.4% n/a
UWorld 134 / 398 (34%) 29%-38% 1.8 10.5% n/a
Khan Academy 122 / 398 (31%) 26%-35% 2.4 9.5% n/a
Magoosh 113 / 398 (28%) 24%-33% 2.3 8.8% n/a
Blueprint 76 / 398 (19%) 16%-23% 2.0 5.9% n/a
7Sage 56 / 398 (14%) 11%-18% 2.1 4.4% n/a
Themis 52 / 398 (13%) 10%-17% 1.8 4.1% n/a
Manhattan Prep 44 / 398 (11%) 8%-15% 2.4 3.4% n/a
PrepScholar 39 / 398 (10%) 7%-13% 2.4 3.1% n/a
Embed 
<iframe src="https://ujeebu.com/ai-index/test-prep/embed/gemini" width="100%" height="520" style="border:0" loading="lazy" title="Top test prep brands on Gemini in the US"></iframe>
<p style="font-size:12px">Chart: <a href="https://ujeebu.com/ai-index/test-prep?utm_source=embed&amp;utm_medium=referral&amp;utm_campaign=ai-index&amp;utm_content=embed-attribution">Top test prep brands on Gemini in the US, Ujeebu AI Citation Index</a> (CC BY 4.0). Powered by <a href="https://ujeebu.com/?utm_source=embed&amp;utm_medium=referral&amp;utm_campaign=ai-index&amp;utm_content=powered-by">Ujeebu</a></p>

Google AI Overviews

392 answers, 99% of prompts collected. Google AI Overviews appeared on 99% of searches

  1. 1 Kaplan 49% Likely range 44% to 54%
  2. 2 The Princeton Review 39% Likely range 34% to 43%
  3. 3 Magoosh 31% Likely range 27% to 36%
  4. 4 Khan Academy 27% Likely range 23% to 32%
  5. 5 UWorld 27% Likely range 23% to 31%
  6. 6 Blueprint 19% Likely range 16% to 23%
  7. 7 PrepScholar 16% Likely range 12% to 19%
  8. 8 7Sage 11% Likely range 9% to 15%
  9. 9 Manhattan Prep 10% Likely range 8% to 14%
  10. 10 Themis 10% Likely range 7% to 13%
Full table
Google AI Overviews, US market, Week 41, Oct 5-11, 2026
BrandNamed inRangeAvg positionShare of voicevs last week
Kaplan 193 / 392 (49%) 44%-54% 2.3 15.5% n/a
The Princeton Review 151 / 392 (39%) 34%-43% 2.6 12.2% n/a
Magoosh 123 / 392 (31%) 27%-36% 2.9 9.9% n/a
Khan Academy 106 / 392 (27%) 23%-32% 2.7 8.5% n/a
UWorld 105 / 392 (27%) 23%-31% 2.5 8.5% n/a
Blueprint 75 / 392 (19%) 16%-23% 2.3 6.0% n/a
PrepScholar 61 / 392 (16%) 12%-19% 2.8 4.9% n/a
7Sage 45 / 392 (11%) 9%-15% 2.0 3.6% n/a
Manhattan Prep 41 / 392 (10%) 8%-14% 2.4 3.3% n/a
Themis 38 / 392 (10%) 7%-13% 2.1 3.1% n/a
Embed 
<iframe src="https://ujeebu.com/ai-index/test-prep/embed/google_aio" width="100%" height="520" style="border:0" loading="lazy" title="Top test prep brands on Google AI Overviews in the US"></iframe>
<p style="font-size:12px">Chart: <a href="https://ujeebu.com/ai-index/test-prep?utm_source=embed&amp;utm_medium=referral&amp;utm_campaign=ai-index&amp;utm_content=embed-attribution">Top test prep brands on Google AI Overviews in the US, Ujeebu AI Citation Index</a> (CC BY 4.0). Powered by <a href="https://ujeebu.com/?utm_source=embed&amp;utm_medium=referral&amp;utm_campaign=ai-index&amp;utm_content=powered-by">Ujeebu</a></p>

ChatGPT (search)

400 answers, 100% of prompts collected

  1. 1 Kaplan 35% Likely range 30% to 40%
  2. 2 The Princeton Review 25% Likely range 21% to 29%
  3. 3 Khan Academy 23% Likely range 19% to 27%
  4. 4 Magoosh 18% Likely range 15% to 22%
  5. 5 UWorld 18% Likely range 15% to 22%
  6. 6 Blueprint 15% Likely range 12% to 19%
  7. 7 7Sage 11% Likely range 8% to 14%
  8. 8 BARBRI 8% Likely range 6% to 11%
  9. 9 PrepScholar 8% Likely range 6% to 11%
  10. 10 Themis 8% Likely range 6% to 11%
Full table
ChatGPT (search), US market, Week 41, Oct 5-11, 2026
BrandNamed inRangeAvg positionShare of voicevs last week
Kaplan 139 / 400 (35%) 30%-40% 3.1 16.0% n/a
The Princeton Review 100 / 400 (25%) 21%-29% 3.1 11.5% n/a
Khan Academy 91 / 400 (23%) 19%-27% 2.1 10.5% n/a
Magoosh 73 / 400 (18%) 15%-22% 2.5 8.4% n/a
UWorld 73 / 400 (18%) 15%-22% 2.2 8.4% n/a
Blueprint 59 / 400 (15%) 12%-19% 2.5 6.8% n/a
7Sage 44 / 400 (11%) 8%-14% 2.1 5.1% n/a
BARBRI 33 / 400 (8%) 6%-11% 2.5 3.8% n/a
PrepScholar 33 / 400 (8%) 6%-11% 1.9 3.8% n/a
Themis 32 / 400 (8%) 6%-11% 1.7 3.7% n/a
Embed 
<iframe src="https://ujeebu.com/ai-index/test-prep/embed/chatgpt" width="100%" height="520" style="border:0" loading="lazy" title="Top test prep brands on ChatGPT (search) in the US"></iframe>
<p style="font-size:12px">Chart: <a href="https://ujeebu.com/ai-index/test-prep?utm_source=embed&amp;utm_medium=referral&amp;utm_campaign=ai-index&amp;utm_content=embed-attribution">Top test prep brands on ChatGPT (search) in the US, Ujeebu AI Citation Index</a> (CC BY 4.0). Powered by <a href="https://ujeebu.com/?utm_source=embed&amp;utm_medium=referral&amp;utm_campaign=ai-index&amp;utm_content=powered-by">Ujeebu</a></p>

Which sites AI trusts

The 10 domains cited most often as sources in these answers, as a share of all citations. Brands rarely win on their own site: the answers lean on review sites, forums and media.

  1. 1 youtube.com Video and other 8.5%
  2. 2 openai.com Other 8.1%
  3. 3 google.com Other 7.7%
  4. 4 reddit.com Forum 5.4%
  5. 5 kaptest.com Brand site 4.5%
  6. 6 googleusercontent.com Other 4.2%
  7. 7 testprepinsight.com Review site 3.1%
  8. 8 princetonreview.com Brand site 2.6%
  9. 9 uworld.com Brand site 2.4%
  10. 10 blueprintprep.com Brand site 1.8%
By engine
DomainType ChatGPTGeminiGoogle AI Overviews
youtube.comVideo and other n/a1.8%23.7%
openai.comOther 24.3%n/an/a
google.comOther 23.0%n/an/a
reddit.comForum 0.3%7.9%8.0%
kaptest.comBrand site 4.6%4.4%4.6%
googleusercontent.comOther n/a12.6%n/a
testprepinsight.comReview site 0.4%3.1%5.8%
princetonreview.comBrand site 3.4%1.3%3.0%
uworld.comBrand site 2.0%4.1%1.1%
blueprintprep.comBrand site 1.7%2.2%1.4%
Embed 
<iframe src="https://ujeebu.com/ai-index/test-prep/embed/domains" width="100%" height="520" style="border:0" loading="lazy" title="Sites AI cites for test prep in the US"></iframe>
<p style="font-size:12px">Chart: <a href="https://ujeebu.com/ai-index/test-prep?utm_source=embed&amp;utm_medium=referral&amp;utm_campaign=ai-index&amp;utm_content=embed-attribution">Sites AI cites for test prep in the US, Ujeebu AI Citation Index</a> (CC BY 4.0). Powered by <a href="https://ujeebu.com/?utm_source=embed&amp;utm_medium=referral&amp;utm_campaign=ai-index&amp;utm_content=powered-by">Ujeebu</a></p>

Weekly movers

The largest changes vs the previous week, from last week's share (hollow dot) to this week's. One week can be noise: a move is clear only when this week's range and last week's do not overlap.

First week: movers appear from the second published week.

About this week's data

Prompts
200: 80 recommendation, 50 problem-led, 40 comparison, 30 price
Market
US market: buyer questions in US English, asked from the US. Asked 2 times this week on each engine.
Collected
Oct 8, 2026 to Oct 10, 2026
Checked by hand
15 answers, 0 with errors

Brand names are reported as they appear in answers. How we collect and count: methodology. Spotted an error? Tell us. Data licensed CC BY 4.0.

We make every effort to find high-quality data sources, but this data comes from AI engine answers collected from the open web and we cannot guarantee its accuracy, completeness or reliability. Use it at your own risk.

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